Berluti has been making shoes for the elegant man since 1895. Offbeat classicism and technical virtuosity are keynotes of the House, while its character remains the same. To visit Berluti is to experience first-hand the leading character traits of the House.
Inspired by Parisian architecture, the founders of the House designed their models on pure, classic, timeless lines. At today's Berluti, classic style is still a sound value, but never a constraint. The models in our collections are worn with unrestricted ease. Like the famous Berluti knot, which Olga learned by watching the expert hands of the Duke of Windsor, they are elegant, irreproachable and supple. The creative flair is always there, apparent in a detail, a curve, a seam, or a colour.
Berluti products are imbued with an authenticity and culture all their own. Whether it's a custom-made shoe or a jacket from the ready-to-wear collection, purity of line is always the key. Subtle touches catch the eye in the gleam of a patina or the sheen of a fabric. One comes to Berluti not for showy luxury, but for luxury pure and simple.
The House cultivates an art de vivre that rejects the boredom of banality. From its earliest days, the House has dared to experiment, stretch the boundaries, bend the rules. A three-piece suit worn with boots, a soft-collared shirt worn with a bow tie, a trouser leg flattering the calf like jeans. The Berluti man knows the codes of the classic wardrobe but delights in overstepping them to make his own style statement. The Berluti man likes to wear his elegance lightly.
Text : Joe Chng / Photos ：@claudia @quencyyenphoto / Styling: @aura___lee / Make up: @hungyimakeup / Hair: @jun_zhang_hair / Model : @phoebe_kaka @ivan_02_27 / Clothes : @berluti / @mirror_media 13 January, 2021