German Creative Director Daniel Vargas Diaz with his team including Art Director Fanny Engrand & Camille Lafourcade, Lead Marketing Manager Murat Erimel and Marketing Manager Mélody Edel lately released a set of concept development by showcasing Adobe Stock.
Contrast between warm and cool colors can draw attention to — or away from — certain areas of the interface. Is critical to determining the relationship between figures versus the background and asserting visual dominance, but too much contrast will ruin the harmony of design. Warm colors tend to dominate cool colors. in this creative set, Daniel clearly showing how purple stands out over the light grey. Likewise, the red takes the attention from the dark.
Text : Emila Jones / 11 February, 2021